Ā Objetivo general del diplomado:Ā Ā
Desarrollar estrategias efectivas de dirección de marketing y gestión comercial utilizando una visión crĆtica, completa y actualizada sobre la disciplina de la mercadotecnia en el interesado; con un enfoque en el Ć”mbito comercial, desempeƱando actividades prĆ”cticas sobre los principales conceptos, metodologĆas, estrategias y aplicaciones productivas, que permitan el impulso de habilidades mercadológicas y de gestión comercial con la finalidad de mejorar la toma de decisiones efectiva en el desarrollo y comercialización de productos y servicios.
Ā PERFIL DE EGRESOĀ Ā
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